Naked Marketing: The Bare Essentials (3rd Edition)

Strip away the mystique and learn what you really need to do to increase your company's sales and profits. This 3rd edition of Rob Grede's international bestseller has been updated to include social media and online marketing techniques, search engine optimization, blogging, and gaming. It provides winning strategies for all types and size of businesses, real-life examples, and lots of do*s and don*ts for successful marketing of your products and services.