The Art and Business of Teaching Yoga: The Yoga Professional's Guide to a Fulfilling Career / Amy Ippoliti, Taro Smith

Thousands of yoga lovers take teacher training courses each year, hoping to share what they learn with others. Many want to make yoga teaching their full-time career, but most training programs fall short in covering business acumen, and they may not equip graduates with the entrepreneurial skills and savvy they need to make a go of it. This indispensable and inspiring book guides both new and established professionals toward maximizing their impact as teachers and achieving their career goals. You ll learn to:

build a loyal student base
plan dynamic classes
optimize your own practice
become more financially stable
maintain a marketing plan
use social media effectively
create a unique brand identity
inspire even more students to embrace yoga