How to Sell: Recipes for Retail
Book Details
Author(s)John Hoerner
PublisherEbury Press
ISBN / ASIN1785032836
ISBN-139781785032837
AvailabilityUsually ships in 24 hours
Sales Rank1,572,773
MarketplaceUnited States 🇺🇸
Description
Your definitive guide to becoming the best retailer you can be.
How To Sell: Recipes for Retail is the condensed wisdom from 50 years of successful selling from former CEO of Arcadia and Tesco, John Hoerner. Divided into chapters covering all aspects of retail, John's wisdom is summarised in short incisive quotes. Chapters include: customers, stores, buyers, suppliers and stock management, marketing PR and communications, strategy, investment and people.
How To Sell: Recipes for Retail is the condensed wisdom from 50 years of successful selling from former CEO of Arcadia and Tesco, John Hoerner. Divided into chapters covering all aspects of retail, John's wisdom is summarised in short incisive quotes. Chapters include: customers, stores, buyers, suppliers and stock management, marketing PR and communications, strategy, investment and people.
