The Chinese Business Puzzle: How to work more effectively with Chinese cultures
Book Details
Author(s)
Andrew Williamson
Publisher
How To Books
ISBN / ASIN
1857038827
ISBN-13
9781857038828
Availability
Usually ships in 24 hours
Sales Rank
#5,582,720
Marketplace
United States 🇺🇸
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Description
Aimed at westerners who wish to do business with the Chinese, this is a practical text with authentic examples organized by topic. Contents: 1. Cultural Environment; 2. Business Environment, Principles & Practices; 3. Underpinning Behaviours; 4. Exchanging Gifts & Favours; 5. Negotiating Techniques; 6. Business Meetings; 7. Business Entertaining; 8. Handling the Media; 9. Market Entry Strategies; 10. Human Resource Management
