Growing & Managing a Business: 25 Keys to Building Your Company (New York Times Pocket Mba Series)

Learn the 25 keys in managing the growth of a business, including identifying the company's competitive advantage, implementing a total-quality strategy, hiring a professional management team and creating a visionary growth-oriented corporate culture. Growing & Managing A Business is part of The New York Times Pocket MBA Series, a reference series easily accessible to all businesspersons, from first-level managers to the executive suite.