Real Estate Advertising That Works!

This classic books shows you step-by-step how to use the powerful selling force of advertising to maximize your real estate sales effectiveness.

Real Estate Advertising That Works! also gives you complete glossaries of both real estate adjectives and advertising, printing and newspaper terms that you can use in your own advertising. Plus, it's loaded with hundreds of examples and idea-starters for headlines, body copy and powerful closing phrases for any listing you have!