The Complete Guide to Integrated Change Communication: Best Practices for Major Announcements (2nd edition)

The definitive guide to communicating in times of organizational change is back in an updated, second edition. Complete Guide to Integrated Change Communication: Best Practices for Major Announcements is based on RBC Financial Group’s experiences in organizational change/restructuring. Containing tips, templates and samples from RBC’s own announcements, this guide has everything you need to communicate with staff, clients, the media, local government and more during times of change. Customizable announcement templates, both in print and on CD-ROM, include: *Press releases. *Employee communication updates. *Multi-location announcement logistics schedule. *Manager’s checklist. *Communication critical path.