Change or Go Broke - Straight Talk About Small Business

Change or Go Broke cuts through the hype and fads and tells the truth about running a small business. Kevin Hanville shares the lessons he has learned in his twenty-five plus years as an executive, businessman, and business consultant.

Hanville's straightforward and practical wisdom is fortified with lighthearted humor, providing the reader with a thorough examination of the wrong-headed business assumptions about how to make a small company work. His self-described ''politically incorrect'' observations blast some of the commonly accepted platitudes and principles pertaining to entrepreneurship, sales, employees, finance, and leadership.

For anyone considering starting a small business or anyone who is already knee-deep in a business and wondering what they could do to be more successful, Kevin Hanville delivers sound advice and credible solutions. For those who are ready to re-boot their business or to take it to the next level, this book will serve as a breath of fresh air and an easy-to-follow guide.

''This book is a must have for anyone who owns a small business (you will see that you are not alone) or for anyone who is considering starting one (you will get a glimpse of your future life). Kevin Hanville paints a pragmatic picture of small business ownership based upon years of real world experience. This is a refreshing change from the ivory tower of idealistic relationships and attitudes you see in so many of today's business books.''--John Riordan, President, Harvest Technology Group

''Michael Gerber in the E-Myth teaches you how to work 'on' your business, Kevin Hanville in Change Or Go Broke teaches you how to run a business. Without knowing how to run a business first, it's impossible to work on the business!''--Kevin Copeland, President, JustTrashit

''I wish I had read this before starting my business.''--James Sanford, President, e-Tech Software

''Blunt. No holds barred. In your face, vintage Kevin! All I can say is 'buy this book or go broke.'''--Michael Leahy, Founder & Executive Director, BraveHearts, Inc.