Real Option Valuation in Service Industries (Gabler Edition Wissenschaft) (German Edition)
Book Details
Author(s)Jürgen Müller
PublisherDeutscher Universitätsverlag
ISBN / ASIN3824471388
ISBN-139783824471386
AvailabilityUsually ships in 24 hours
Sales Rank6,365,836
MarketplaceUnited States 🇺🇸
Description
Jürgen Müller applies the real option approach to service industries, in this case to retail banking; he provides empirical support for the approach and simplifies the applicability of real option concepts in corporate practice.
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