Root (Avedition Rockets)

root. is a London-based design agency with an enviable reputation in the contemporary music field, and which also specialises in branding, identity, packaging and exhibition design. Their clinet list includes blue-chip companies such as Sony Playstation, Microsoft, Virgin Interactive and bands and solo artists like Vega 4, Westlife and Dido. The reactive minimalism of their design philosophy mirrors modern lifestyles.