Don't Go Away, We ll Be Right Back: The Oops And Downs Of Advertising

A book on advertising for all those who think programmes interrupt commercials. Get valuable insights into the world of Advertising! Such as: A Copywriter s most dreaded word is typo . Like this one that crept into a hotel s hoarding design: Our restaurant has a bra attached . Service people usually get married in the morning. That way, if the marriage doesn t work out, they still have the rest of the day to catch up with their work. Pitches happen when the client realises it s been a long time since he went to the circus, so sends word around town that he s looking for a new agency.