The prediction of consumer buying intentions: A comparative study of the predictive efficacy of two attitudinal models (Faculty working papers)
Book Details
Author(s)Rabi Sanker Bhagat
PublisherCollege of Commerce and Business Administration, University of Illinois at Urbana-Champaign
ISBN / ASINB0006WTCJW
ISBN-13978B0006WTCJ4
Sales Rank99,999,999
MarketplaceUnited States 🇺🇸
