The CRM scrum: after years of being virtually ignored by the big players, small and medium-sized enterprises are finally seeing customer relationship ... your needs?: An article from: CMA Management Buy on Amazon

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The CRM scrum: after years of being virtually ignored by the big players, small and medium-sized enterprises are finally seeing customer relationship ... your needs?: An article from: CMA Management

PublisherThomson Gale
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Book Details

Author(s)Kira Vermond
PublisherThomson Gale
ISBN / ASINB00082HSBY
ISBN-13978B00082HSB6
AvailabilityAvailable for download now
Sales Rank12,508,966
MarketplaceUnited States  🇺🇸

Description

This digital document is an article from CMA Management, published by Thomson Gale on April 1, 2004. The length of the article is 2449 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: The CRM scrum: after years of being virtually ignored by the big players, small and medium-sized enterprises are finally seeing customer relationship management (CRM) packages on the market that fit their needs. The options vary, but the choices are there. Which will fit your needs?
Author: Kira Vermond
Publication:CMA Management (Magazine/Journal)
Date: April 1, 2004
Publisher: Thomson Gale
Volume: 78 Issue: 2 Page: 24(4)

Distributed by Thomson Gale

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