Marketing for growth: how to create a great international advertising program: there is no magic bullet to create an effective international ... An article from: Franchising World

This digital document is an article from Franchising World, published by International Franchise Association on January 1, 2004. The length of the article is 1040 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Marketing for growth: how to create a great international advertising program: there is no magic bullet to create an effective international advertising program.(International development)
Author: Peter Holt
Publication:Franchising World (Magazine/Journal)
Date: January 1, 2004
Publisher: International Franchise Association
Volume: 36 Issue: 1 Page: 58(2)

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