The lost art of speechmaking: four veteran wordsmiths reveal the secrets of writing and delivering effective speeches.: An article from: Campaigns & Elections

This digital document is an article from Campaigns & Elections, published by Campaigns & Elections, Inc. on June 1, 1993. The length of the article is 1408 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: The views of Edward L. Bernays, Vic Gold, James Humes and Landon Parvin about the art of speechmaking are presented. The four are accomplished speech experts who have helped polish speeches of famous personalities, including US presidents. Bernays stresses three components of speeches based on sound psychological principles, while Gold stresses the importance of education in the Bible, the Classics and Shakespeare. Humes bases his methods on principles used by Winston Churchill, while Parvin shows how to use self-deprecating humor effectively.

Citation Details
Title: The lost art of speechmaking: four veteran wordsmiths reveal the secrets of writing and delivering effective speeches.
Author: Mary G. Gotschall
Publication:Campaigns & Elections (Refereed)
Date: June 1, 1993
Publisher: Campaigns & Elections, Inc.
Volume: v14 Issue: n2 Page: p48(2)

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