Jed Clampett would be pleased: by planning exclusive events and special recognition for wealth management customers, banks can voice their thanks as ... An article from: Bank Marketing

This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on March 1, 2005. The length of the article is 2667 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Jed Clampett would be pleased: by planning exclusive events and special recognition for wealth management customers, banks can voice their thanks as well as facilitate valuable word-of-mouth referrals. Here's a sample of appreciation programs at three different financial institutions.(Customer Appreciation)
Author: Tanja Lian Sablosky
Publication:Bank Marketing (Magazine/Journal)
Date: March 1, 2005
Publisher: Bank Marketing Assn.
Volume: 37 Issue: 2 Page: 22(5)

Distributed by Thomson Gale