Cultural relevance: CEOs must go beyond marketing to embed their products in the culture.(TOP CHALLENGES CEOS WILL FACE): An article from: Chief Executive (U.S.)
Book Details
Author(s)
Faith Popcorn
Publisher
Thomson Gale
ISBN / ASIN
B000E0LK5K
ISBN-13
978B000E0LK57
Availability
Available for download now
Sales Rank
#9,737,257
Marketplace
United States 🇺🇸
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Description
This digital document is an article from Chief Executive (U.S.), published by Thomson Gale on December 1, 2005. The length of the article is 1182 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Cultural relevance: CEOs must go beyond marketing to embed their products in the culture.(TOP CHALLENGES CEOS WILL FACE)
Author: Faith Popcorn
Publication:Chief Executive (U.S.) (Magazine/Journal)
Date: December 1, 2005
Publisher: Thomson Gale
Issue: 214 Page: 35(3)
Distributed by Thomson Gale
Citation Details
Title: Cultural relevance: CEOs must go beyond marketing to embed their products in the culture.(TOP CHALLENGES CEOS WILL FACE)
Author: Faith Popcorn
Publication:Chief Executive (U.S.) (Magazine/Journal)
Date: December 1, 2005
Publisher: Thomson Gale
Issue: 214 Page: 35(3)
Distributed by Thomson Gale
