Measuring media market diversity: concentration, importance, and pluralism.: An article from: Federal Communications Law Journal
Book Details
Author(s)Brian C. Hill
PublisherThomson Gale
ISBN / ASINB000F3UC64
ISBN-13978B000F3UC61
AvailabilityAvailable for download now
Sales Rank10,523,115
MarketplaceUnited States 🇺🇸
Description
This digital document is an article from Federal Communications Law Journal, published by Thomson Gale on January 1, 2006. The length of the article is 11056 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
From the author: The Third Circuit's rejection of the FCC's application of its Diversity Index in setting Cross-Media Limits in Prometheus Radio Project v. FCC represented a significant setback for the FCC's media ownership policies. This Article argues that the FCC's Diversity Index is fatally flawed because it fails to simultaneously account for two assumptions shared by the FCC and the Third Circuit: diversity in a media market increases with ownership concentration, and an individual entity's contribution to diversity increases with the weighted market shares of that entity's outlets. The Author proposes an alternative index that does satisfy both assumptions before applying the proposed index to a sample test case using the FCC's Altoona, Pennsylvania sample market. After applying the proposed Hill Index and the Noam Index to the Altoona sample market, the Author argues that both represent better approaches to media diversity than the FCC's Diversity Index. Ultimately, the Article concludes that the adoption of an alternative to the FCC's Diversity Index is an important first step to binding regulators from abusing discretion in making Cross-Media Limits decisions.
Citation Details
Title: Measuring media market diversity: concentration, importance, and pluralism.
Author: Brian C. Hill
Publication:Federal Communications Law Journal (Magazine/Journal)
Date: January 1, 2006
Publisher: Thomson Gale
Volume: 58 Issue: 1 Page: 169(27)
Distributed by Thomson Gale
From the author: The Third Circuit's rejection of the FCC's application of its Diversity Index in setting Cross-Media Limits in Prometheus Radio Project v. FCC represented a significant setback for the FCC's media ownership policies. This Article argues that the FCC's Diversity Index is fatally flawed because it fails to simultaneously account for two assumptions shared by the FCC and the Third Circuit: diversity in a media market increases with ownership concentration, and an individual entity's contribution to diversity increases with the weighted market shares of that entity's outlets. The Author proposes an alternative index that does satisfy both assumptions before applying the proposed index to a sample test case using the FCC's Altoona, Pennsylvania sample market. After applying the proposed Hill Index and the Noam Index to the Altoona sample market, the Author argues that both represent better approaches to media diversity than the FCC's Diversity Index. Ultimately, the Article concludes that the adoption of an alternative to the FCC's Diversity Index is an important first step to binding regulators from abusing discretion in making Cross-Media Limits decisions.
Citation Details
Title: Measuring media market diversity: concentration, importance, and pluralism.
Author: Brian C. Hill
Publication:Federal Communications Law Journal (Magazine/Journal)
Date: January 1, 2006
Publisher: Thomson Gale
Volume: 58 Issue: 1 Page: 169(27)
Distributed by Thomson Gale
