You, Inc.: The Art of Selling Yourself

From the New York Times bestselling author of Selling the Invisible comes an insightful guide that will show you how to package and present the most important product of all: you.

If you need to make a good impression on prospects, clients, or employers, then these inspiring stories, fascinating examples, and surprising tips will help you improve your life in ways you never imagined. Discover:

• Why life is more like high school than college - and what to do about it.
• Why surprising people isn't a good idea after all.
• How a few dollars and seconds could lead to startling success.

Whether you're nearing the corner office or just starting out, these and the hundreds of other ideas in YOU, INC. will propel you even faster.