CPG Marketing Mix
Book Details
Author(s)Jupiter Research Corporation
ISBN / ASINB000UM8PRI
ISBN-13978B000UM8PR8
AvailabilityAvailable for download now
MarketplaceUnited States 🇺🇸
Description
Despite the glut of cheap online advertising inventory available, consumer packaged goods companies (CPGs) have yet to move more than a fraction of their advertising to the Web.
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