Discover your bank's personality: all bank brands possess at least one of five traits: sincerity, competence, excitement, ruggedness or sophistication.(Branding): An article from: ABA Bank Marketing
Book Details
Author(s)
James Gibbons
Publisher
Bank Marketing Assn.
ISBN / ASIN
B001LH5ORU
ISBN-13
978B001LH5OR6
Availability
Available for download now
Sales Rank
#13,264,766
Marketplace
United States 🇺🇸
Ratings & Reviews
No reviews yet — be the first!
No reviews yet.
Description
This digital document is an article from ABA Bank Marketing, published by Bank Marketing Assn. on November 1, 2008. The length of the article is 2254 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.
Citation Details
Title: Discover your bank's personality: all bank brands possess at least one of five traits: sincerity, competence, excitement, ruggedness or sophistication.(Branding)
Author: James Gibbons
Publication:ABA Bank Marketing (Magazine/Journal)
Date: November 1, 2008
Publisher: Bank Marketing Assn.
Volume: 40 Issue: 9 Page: 30(6)
Distributed by Gale, a part of Cengage Learning
Citation Details
Title: Discover your bank's personality: all bank brands possess at least one of five traits: sincerity, competence, excitement, ruggedness or sophistication.(Branding)
Author: James Gibbons
Publication:ABA Bank Marketing (Magazine/Journal)
Date: November 1, 2008
Publisher: Bank Marketing Assn.
Volume: 40 Issue: 9 Page: 30(6)
Distributed by Gale, a part of Cengage Learning
