Business Analytics Pulse Check 2009: What Are Buyers in Asia/Pacific (Excluding Japan) Prioritizing?

This IDC study provides the current and next 12–18 month business analytics (BA) software deployment plans in view of the current economic climate, based on two end-user surveys. Current adoption and intentions to deploy several types of BA software are also provided for key Asia/Pacific (excluding Japan), or APEJ, countries, which include Australia, Korea, the People's Republic of China (PRC), India, and Singapore. Also analyzed are organizations' interest in business intelligence (BI) software-as-a-service (SaaS) offerings and intentions to expand BI software access to both internal and external users.

"While cost minimization is the top IT-related priority for APEJ organizations, there are still a number of opportunities for vendors in the BA market. About 18.5% of APEJ respondents are already planning to either deploy or increase current deployments of BA software despite of, or perhaps, because of volatile economic conditions," says Sharon Tan, research manager, IDC Asia/Pacific Software Research. "Dashboard and scorecards tools ranked highly in most countries' adoption plans while a significant percentage of respondents plan to equip customer-facing employees with BI access."