Using GIS for local-market penetration, winning strategies: even in a slow economy, GIS helps franchises understand their long-term potential, manage bottom ... BOOK): An article from: Franchising World

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Citation Details
Title: Using GIS for local-market penetration, winning strategies: even in a slow economy, GIS helps franchises understand their long-term potential, manage bottom lines, and align operations with opportunity.(IFA'S 2011 SUPPLIER SOURCE BOOK)
Author: Simon Thompson
Publication:Franchising World (Magazine/Journal)
Date: October 1, 2010
Publisher: International Franchise Association
Volume: 42 Issue: 10 Page: 23(3)

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