How to Make Money with Mobile Marketing 2D Codes (FT Press Delivers Marketing Shorts)

25 great ways to use 2D codes to grow your business and differentiate yourself from competitors—plus a practical plan for getting started.

 

2D Codes are two-dimensional ways of representing digital information. They’re similar to Bar Codes, except they can provide much more information. Many newer phones come with 2D Code Readers pre-installed; millions of people are downloading 2D Code Readers from iTunes, BeeTagg, Microsoft Tag and other websites. What are the best ways to use 2D Codes for business? How can you incorporate them into your business plan?