Business Basics: Prepare Yourself, Add Customers, Cut Costs, and Eliminate Investments for You and Your Stakeholders--LESSON SEVENTEEN

This seventeenth lesson is one of fifty-two in Business Basics: Prepare Yourself, Add Customers, Cut Costs, and Eliminate Investments for You and Your Stakeholders. It addresses how to decide what to measure in seeking to find ways to expand your market by 20 times, comprising the second step in the eight-step process for achieving such gains. Be sure to read lessons sixteen and eighteen through twenty-three. In this less expensive format, those on a budget can begin to take the steps needed to develop a business that will deliver 400 times more profit and 8,000 times more cash flow and value.