Organisational Behaviour

Successful companies are known by what they achieve rather than what they have. You may have everything but still remain at the bottom of the corporate ladder if you do not convert your strengths into opportunities and do not put your resources to best use. Companies that have been able to understand the dynamics of human behaviour and have used that power to build want-satisfying products and services have a great story to tell. This book tries to highlight the time-tested principles of human behaviour in a simple and easyto-understand style. Wherever necessary, practical aspects of organisational life have been highlighted. Live corporate examples have been inserted to enrich the contents. The ethical and moral issues, surrounding human behaviour, have also been critically examined.