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📖 Description
Written for the Travel Retail industry (Tax & Duty Free Retailers), this book is packed with simple tips and ideas to drive retail sales growth. Travel Retail Knowledge Volume 1 offers a practical guide for operators and brands to maximise every shopper opportunity.
This book also offers ideas that can also be applied to domestic retail - from independent retailers through to major chains.
The ideas contained within this book have been drawn from the author's extensive experience within retail. The ideas are simple, practical, useable and commercial.