Strategic Management: Value Creation, Sustainability, and Performance, Third Edition
Book Details
Author(s)Page West
PublisherRiderwood Publishing
ISBN / ASINB00KFNTNBO
ISBN-13978B00KFNTNB2
Sales Rank905,633
MarketplaceUnited States 🇺🇸
Description
"Strategic Management: Value Creation, Sustainability, and Performance" (3e) provides a theory-based and hands-on approach to the study of strategic management. Emphasizing strategy development in highly competitive environments, it applies established strategic management principles and frameworks to today's dynamic business climate that students will experience as working professionals. It uses value chain and resource-based analyses as central mechanisms to integrate content across the book and the strategy course. This approach enables a deeper discussion of ongoing value creation in competitively-dynamic contexts, broader coverage of stakeholders and organizational goals, as well as in-depth exploration of the foundation of superior long term performance. Strongly grounded in contemporary strategic management theory, this book also has a very practical bent. Chapters provide guidance on actually putting frameworks to use (e.g., steps to conduct an industry analysis, how to do a resource analysis, how to conduct a value chain analysis) along with examples of how to do so. Classroom-tested and peer-reviewed, the author employs a lively and engaging writing style that will appeal to students and instructors alike.
