A Beginner's Guide to Copywriting - How to Sell Anything With The Written Word! (Mastering Sales and Selling Series Book 3)
Book Details
Author(s)
Tony Jameson
Publisher
Shaharm Publications
ISBN / ASIN
B00PHMWAUO
ISBN-13
978B00PHMWAU2
Sales Rank
#899,273
Marketplace
United States 🇺🇸
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Description
Improve your copywriting and learn how to sell anything with the written word!
The benefits of copywriting are well-established and if you have a product or service to offer, you can use copywriting to sell it successfully. Through the pages of this publication, you will learn copywriting from the ground up, including some of the basic principles that should be reviewed, even by those who are already experienced at this skill.
You will also discover information on the following subjects:
1. Introduction to Copywriting - This introduction to the magic of copywriting can open your eyes to the possibilities of what this skill has to offer!
2. Benefits of Learning Copywriting - The benefits of understanding copywriting extend far beyond the written page!
3. Understand Your Product - One of the factors that are often overlooked by the copywriting professional. When you understand your product, you can sell it much easier!
4. Understand Your Customers - In any market, it is important for you to understand your target audience and why they would want your product. In doing so, it makes your sales letter more effective!
5. Wants and Needs: Is There a Difference? - Understanding the difference between wants and needs and why many people get this wrong when creating their sales page!
6. First Glance: Creating the Perfect Headline - The headline is considered to be 90% of the sales page. This chapter helps you to create ‘attention-grabbing’ headlines that work!
7. Using Bullet Points and Formatting - Today, people don’t truly read information, they scan it. Here’s how to apply a basic copywriting principle to today’s market!
8. Persuading Your Customers through Words and Pictures - When you use words and pictures properly, you are able to persuade your customers, leading to the ultimate conclusion!
9. Using Video along with Your Sales Page - Do not underestimate the power of using video on your sales page!
10. Tools of the Trade - There are a number of tools available that can be used by the copywriting expert to improve their craft!
11. Long or Short Copy: Which Is Better? - This age-old question is finally answered!
12. Split Testing for Maximum Results - If you are not testing your webpage or sales letter, you are leaving a lot of money on the table!
13. Copywriting Techniques for Email - Although some of the copywriting techniques for the written page can be transferred to email, there are also differences that need to be understood and they are explained clearly here!
14. Don't Forget to Close the Deal - The perfect sales letter ends with the proper closure!
15. Keeping a Swipe File - This chapter reviews how to keep a swipe file and how to use it!
And much, much more…
Don’t underestimate the power of copywriting and the difference that it can make in your business, as well as your personal life. This book is written for the beginner, but it contains advanced techniques that you will no doubt find useful as you continue to learn more about this essential marketing skill.
Download “A Beginner’s Guide To Copywriting – How To Sell Anything With The Written Word!†today and begin selling more right away!
The benefits of copywriting are well-established and if you have a product or service to offer, you can use copywriting to sell it successfully. Through the pages of this publication, you will learn copywriting from the ground up, including some of the basic principles that should be reviewed, even by those who are already experienced at this skill.
You will also discover information on the following subjects:
1. Introduction to Copywriting - This introduction to the magic of copywriting can open your eyes to the possibilities of what this skill has to offer!
2. Benefits of Learning Copywriting - The benefits of understanding copywriting extend far beyond the written page!
3. Understand Your Product - One of the factors that are often overlooked by the copywriting professional. When you understand your product, you can sell it much easier!
4. Understand Your Customers - In any market, it is important for you to understand your target audience and why they would want your product. In doing so, it makes your sales letter more effective!
5. Wants and Needs: Is There a Difference? - Understanding the difference between wants and needs and why many people get this wrong when creating their sales page!
6. First Glance: Creating the Perfect Headline - The headline is considered to be 90% of the sales page. This chapter helps you to create ‘attention-grabbing’ headlines that work!
7. Using Bullet Points and Formatting - Today, people don’t truly read information, they scan it. Here’s how to apply a basic copywriting principle to today’s market!
8. Persuading Your Customers through Words and Pictures - When you use words and pictures properly, you are able to persuade your customers, leading to the ultimate conclusion!
9. Using Video along with Your Sales Page - Do not underestimate the power of using video on your sales page!
10. Tools of the Trade - There are a number of tools available that can be used by the copywriting expert to improve their craft!
11. Long or Short Copy: Which Is Better? - This age-old question is finally answered!
12. Split Testing for Maximum Results - If you are not testing your webpage or sales letter, you are leaving a lot of money on the table!
13. Copywriting Techniques for Email - Although some of the copywriting techniques for the written page can be transferred to email, there are also differences that need to be understood and they are explained clearly here!
14. Don't Forget to Close the Deal - The perfect sales letter ends with the proper closure!
15. Keeping a Swipe File - This chapter reviews how to keep a swipe file and how to use it!
And much, much more…
Don’t underestimate the power of copywriting and the difference that it can make in your business, as well as your personal life. This book is written for the beginner, but it contains advanced techniques that you will no doubt find useful as you continue to learn more about this essential marketing skill.
Download “A Beginner’s Guide To Copywriting – How To Sell Anything With The Written Word!†today and begin selling more right away!
