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Startup Guru: The new age entrepreneur

Book Details

PublisherAIM Digitech
ISBN / ASINB00ZG0NHLI
ISBN-13978B00ZG0NHL2
Sales Rank99,999,999
MarketplaceUnited States  🇺🇸

Description

Who is an entrepreneur? Most of us think entrepreneur as someone who starts a business or a person with characteristics like being visionary, leader, opportunistic, aggressive, influential, creative, risk-taker, or someone with a big personality.

To us, being entrepreneur is part of human nature. We all are born with a natural ability to survive; and survival involves innovative (something we are not accustomed to) thinking. Being entrepreneurial is basically thinking and doing something that we have not done before, to achieve the desirable goal or outcome.

Though all of us have some entrepreneurial abilities, but starting a business and surviving the initial phase is the toughest part for any entrepreneur. According to a survey of startups by the end of first year, 50% businesses fail; and by the end of second year 80% entrepreneurs are out of business. The major reasons for failure are inadequate finances, management incompetency, wrong or poor execution of business processes.

These issues are common irrespective of your industry. So whether you have a fashion store, food outlet, health care center, educational institute, grocery store, or organization that makes software, apps, games, website, technological product, or manufacture any product, or have an assembly line, or provide any service the core issues to any startup remains same.

And in such situations, this book can certainly help you. It focuses on some of the most important issues that every startup needs to address, in order to create a successful business. The book shares business strategies and insights on topics like product designing & development, brand building strategies, raising funds through various sources, technological integrations in business, and innovative ideas of business promotion. If you own a business or want to start one, then this book would serve as a wonderful resource.
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