Lifeblood - Customer Care For Entrepreneurs (Grow Your Business in a Snap! Book 7) / Castle-Blugh, Cherise

Customers are not members per say of a business, but they are very important stakeholders and are crucial to the survival of a business. Spending customers generate a significant portion of the cash-flow to keep businesses alive. It is important for organizations to understand the needs of their customers and moreso to train their staff a lot more in Customer Care.
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