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Books in Category — Marketing research

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6 books found
Marketing Research: Methodological Foundations
Marketing Research: Methodological Foundations
By: Gilbert A. Churchill
Harcourt School
United States
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Marketing Research: Measurement and Method (The Macmillan series in marketing)
Marketing Research: Measurement and Method (The Macmillan s…
By: Donald S. Tull, Del I. Hawkins
Macmillan USA
United States
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Marketing Research: Methodological Foundations
Marketing Research: Methodological Foundations
By: Gilbert A. Churchill
Harcourt College Pub
United States
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Marketing Research: An Integrated Approach
Marketing Research: An Integrated Approach
By: Alan Wilson
FT Press
United States
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Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 8)
Marketing Scales Handbook: Multi-Item Measures for Consumer…
By: Dr. Gordon C. Bruner II
CreateSpace Independent Publishing Platform
United States
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Market Research in a Week
Market Research in a Week
By: Polly Bird
Hodder Arnold
United States
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