{"version":"1.0","type":"rich","provider_name":"EbookNetworking","provider_url":"https://www.ebooknetworking.net","title":"Lateral Marketing: New Techniques for Finding Breakthrough Ideas","author_name":"Philip Kotler, Fernando Trias de Bes","thumbnail_url":"https://www.ebooknetworking.net/books/047/145/big0471455164.jpg","thumbnail_width":330,"thumbnail_height":500,"html":"<a href=\"https://www.ebooknetworking.net/books_detail-0471455164.html\">Lateral Marketing: New Techniques for Finding Breakthrough Ideas</a>","width":400,"height":300}