{"version":"1.0","type":"rich","provider_name":"EbookNetworking","provider_url":"https://www.ebooknetworking.net","title":"The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)","author_name":"Jean-NoÃ«l Kapferer","thumbnail_url":"https://www.ebooknetworking.net/books/074/944/big0749442832.jpg","thumbnail_width":330,"thumbnail_height":500,"html":"<a href=\"https://www.ebooknetworking.net/books_detail-0749442832.html\">The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating &amp; Sustaining Brand Equity)</a>","width":400,"height":300}