{"version":"1.0","type":"rich","provider_name":"EbookNetworking","provider_url":"https://www.ebooknetworking.net","title":"The Long and the Short of it: Balancing Short and Long-Term Marketing Strategies","author_name":"Les Binet, Peter Field","thumbnail_url":"https://www.ebooknetworking.net/books/085/294/big085294134X.jpg","thumbnail_width":330,"thumbnail_height":500,"html":"<a href=\"https://www.ebooknetworking.net/books_detail-085294134X.html\">The Long and the Short of it: Balancing Short and Long-Term Marketing Strategies</a>","width":400,"height":300}