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Books by Publisher: Paramount Market Publishing, Inc.

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Hispanic Customers for Life: A Fresh Look at Acculturation
🇺🇸 United States
Hispanic Customers for Life: A Fresh Look at Acculturation
By: M. Isabel Valdes,
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Baby Boomers and Their Parents
🇺🇸 United States
Baby Boomers and Their Parents
By: George Moschis, Anil Mathur
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Putting the Luxe Back in Luxury: How New Consumer Values are Redefining the Way We Market Luxury
🇺🇸 United States
Putting the Luxe Back in Luxury: How New Consumer Values ar…
By: Pamela N. Danziger
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Bleed a Creed: How to Create and Activate a Powerful Brand Purpose
🇺🇸 United States
Bleed a Creed: How to Create and Activate a Powerful Brand …
By: Matt Carcieri
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Multicultural Intelligence: Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation (Practical Books for Smart Markets from Pmp)
🇺🇸 United States
Multicultural Intelligence: Eight Make-or-Break Rules for M…
By: David R. Morse
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Shops that POP!: 7 Steps to Extraordinary Retail Success
🇺🇸 United States
Shops that POP!: 7 Steps to Extraordinary Retail Success
By: Pamela Danziger, with Jennifer Patterson Lorenzetti
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Starting with the Shopper: Research Insights for Winning at Retail
🇺🇸 United States
Starting with the Shopper: Research Insights for Winning at…
By: Scott Young
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Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing and Branding
🇺🇸 United States
Outsmart the MBA Clones: The Alternative Guide to Competiti…
By: Dan Herman
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By Pamela N. Danziger Putting the Luxe Back in Luxury: How New Consumer Values are Redefining the Way We Market Luxury (First) [Paperback]
🇺🇸 United States
By Pamela N. Danziger Putting the Luxe Back in Luxury: How …
By:
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Putting the Luxe Back in Luxury: How New Consumer Values are Redefining the Way We Market Luxury 1st edition by Pamela N. Danziger (2011) Paperback
🇺🇸 United States
Putting the Luxe Back in Luxury: How New Consumer Values ar…
By:
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Multicultural Intelligence: Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation
🇺🇸 United States
Multicultural Intelligence: Eight Make-or-Break Rules for M…
By: David R. Morse
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The People Powered Brand: A Blueprint for B2B Brand and Culture Transformation
🇺🇸 United States
The People Powered Brand: A Blueprint for B2B Brand and Cul…
By: Chris Wirthwein, Joe Bannon
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Marketing to Leading-Edge Baby Boomers: Perceptions, Principles, Practices & Predictions
🇺🇸 United States
Marketing to Leading-Edge Baby Boomers: Perceptions, Princi…
By: Brent Green
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Moderating to the Max: A Full-tilt Guide to Creative, Insightful Focus Groups and Depth Interviews
🇺🇸 United States
Moderating to the Max: A Full-tilt Guide to Creative, Insig…
By: Jean Bystedt, Siri Lynn, Deborah Potts, PhD
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Consumer Insights 2.0: How Smart Companies Apply Customer Knowledge to the Bottom Line
🇺🇸 United States
Consumer Insights 2.0: How Smart Companies Apply Customer K…
By: Dona Vitale
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What's Black About It?: Insights to Increase Your Share of a Changing African-American Market
🇺🇸 United States
What's Black About It?: Insights to Increase Your Shar…
By: Pepper Miller, Herb Kemp
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Beyond Bodegas: Developing a Retail Relationship with Hispanic Customers
🇺🇸 United States
Beyond Bodegas: Developing a Retail Relationship with Hispa…
By: Jim Perkins
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Customer Worthy: Why and how everyone in your organization must Think Like a Customer
🇺🇸 United States
Customer Worthy: Why and how everyone in your organization …
By: Michael R. Hoffman
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Advertising to Baby Boomers
🇺🇸 United States
Advertising to Baby Boomers
By: Chuck Nyren
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Customer Worthy : How and Why Everyone in Your Organization Must Think Like a Customer
🇺🇸 United States
Customer Worthy : How and Why Everyone in Your Organization…
By: Michael R. Hoffman
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Innovation Myths and Mythstakes
🇺🇸 United States
Innovation Myths and Mythstakes
By: Timothy Coffey, David Siegel, Mark Smith
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Latinization and the Latino Leader: How and Why Corporations and Non-profits Need to do a Better Job Preparing their Latino Employees for Leadership Positions
🇺🇸 United States
Latinization and the Latino Leader: How and Why Corporation…
By: Marlene Gonzalez and Cristina Benitez
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Opportunity Screams: Unlocking Hearts and Minds in Today's Idea Economy
🇺🇸 United States
Opportunity Screams: Unlocking Hearts and Minds in Today�…
By: Tom Asacker
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Marketing to the New Super Consumer: Mom & Kid
🇺🇸 United States
Marketing to the New Super Consumer: Mom & Kid
By: Timothy Coffey, David Siegel, Gregory Livingston
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The Mirrored Window: Focus Groups from a Moderator's Point of View
🇺🇸 United States
The Mirrored Window: Focus Groups from a Moderator's P…
By: Judith Langer
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A Clear Eye for Branding
🇺🇸 United States
A Clear Eye for Branding
By: Tom Asacker
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Marketing to PrimeTime Women: How to Attract, Convert, and Keep Boomer Big Spenders
🇺🇸 United States
Marketing to PrimeTime Women: How to Attract, Convert, and …
By: Marti Barletta
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Brand Busters: Seven Common Mistakes Marketers Make
🇺🇸 United States
Brand Busters: Seven Common Mistakes Marketers Make
By: Chris Wirthwein
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RFID: Improving the Customer Experience
🇺🇸 United States
RFID: Improving the Customer Experience
By: Mickey Brazeal
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Hispanic Marketing Grows Up: Exploring Perceptions and Facing Realities
🇺🇸 United States
Hispanic Marketing Grows Up: Exploring Perceptions and Faci…
By: Juan Faura
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Before Jackie: The Negro Leagues, Civil Rights and the American Dream
🇺🇸 United States
Before Jackie: The Negro Leagues, Civil Rights and the Amer…
By: Mary E. Corey and Mark Harnischfeger
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Peaceful Journey: A Hospice Chaplain's Guide to End-of-Life
🇺🇸 United States
Peaceful Journey: A Hospice Chaplain's Guide to End-of…
By: Matthew P. Binkewicz
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