Business Marketing: Connecting Strategy, Relationships, and Learning / Dwyer, F. Robert
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| Business Marketing: Connecting Strategy, Relationships, and Learning / Dwyer, F. Robert | |
| Publisher: McGraw-Hill | |
| Availability:In stock. Usually ships within 4 to 5 days. | |
| Sales Rank: 2318857 | |
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Business Marketing, 4e is targeted at the undergraduate Business Marketing course to students who want to succeed in business to business marketing. This edition combines a theory-driven yet hands-on approach to show students how to make profitable and quality business marketing decisions. This well known text introduces the concepts of marketing to businesses and stresses the importance of customer relationship and knowledge management.
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Now you can buy Books online in USA,UK, India and more than 100 countries.
*Terms and Conditions apply
Disclaimer: All product data on this page belongs to
.No guarantees are made as to accuracy of prices and information.
