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Robert A. Sevier
Books by Robert A. Sevier
8 books
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Yada Yada Nada? Before delving into the world of social networking as a way to promote a higher ed institution, consider the marketing implications.(MARKETING): An article from: University Business
Robert A. Sevier
9.95
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From strategy to action: your goal is not the creation of a strategic plan, but of a guide to action. (Marketing).: An article from: University Business
Robert A. Sevier
5.95
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Using social networking to its fullest potential: learn how colleges and universities can benefit from using these communities in marketing efforts.(MARKETING): An article from: University Business
Robert A. Sevier
9.95
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Have college brands delivered on their promise: ten years after higher ed became enamored with "branding," a panel of university marketers talks about ... An article from: University Business
Robert A. Sevier
9.95
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CMO at the cabinet table: effective marketing communications can be one of an institution's best organizational assets, so getting the right marketing ... An article from: University Business
Robert A. Sevier
5.95
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Delivering on your brand experience: applying experience marketing in the real worm.(MARKETING): An article from: University Business
Robert A. Sevier
9.95
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Anatomy of a successful team: Part Two in a series on creating the effective marketing team.(MARKETING): An article from: University Business
Robert A. Sevier
5.95
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Making the right choices: part one of a multipart series on strategies for building a highly effective senior team.(MARKETING): An article from: University Business
Robert A. Sevier
5.95
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