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Shimp, Terence A
Books by Shimp, Terence A
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Advertising, Promotion and Supplemental Aspects of IMC
Shimp, Terence A.
South-Western College Pub
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Advertising Promotion and Other Aspects of Integrated Marketing Communications by Shimp, Terence A. 8th edition (2008) Hardcover
Terence A. Shimp
Cengage Learning
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