Introduction to Communication Research
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Book Details
Author(s)John C. Reinard
PublisherMcGraw-Hill Publishing Co.
ISBN / ASIN0071188673
ISBN-139780071188678
Sales Rank14,752,463
CategoryCommunication
MarketplaceUnited States 🇺🇸
Description ▲
This introductory research text trains students to gather research evidence, develop research arguments, and think critically about them. This textbook is ideal for the student with little or no research background. Fundamental research issues are discussed in detail and provide building blocks for further study, giving students both comfort and knowledge. This textbook is designed to teach students how to "do scholarship" by making reasoned cases and offering research conclusions.
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