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The Dynamics of Mass Communication with DVD

Author Joseph R Dominick PH.D.
Publisher McGraw-Hill Europe
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5.75 USD
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Book Details
ISBN / ASIN0071284265
ISBN-139780071284264
Sales Rank2,122,869
MarketplaceUnited States 🇺🇸

Description

Offers an introduction to mass communication. This book features various developments in mass communication - from the role of cell phones and iPods in the mass media mix to the impact of blogs on the practice of journalism. It is intended for mass communication majors and nonmajors alike.