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Why Customers Don't Do What… Entrepreneur Power Plays: H…

Innovation Power Plays: How the World's Hottest Change Agents Reach the Top of Their Game (Businessweek Power Plays)

Author BusinessWeek
Publisher McGraw-Hill Education
Category Business & Economics
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16.95 USD
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Book Details
Author(s)BusinessWeek
ISBN / ASIN0071486313
ISBN-139780071486316
Sales Rank2,079,909
MarketplaceUnited States 🇺🇸

Description

Learn the Plays

Make Your Move

*Fire up the engine of your company's vision like Norbert Reithofer did at BMW

*Cut through a tired routine the way Jody Thompson and Cali Ressler have at Best Buy

*Follow Bernard Arnult's example at Louis Vuitton to put your customer satisfaction in the bag

* Focus on a new business plan with Antonio M. Perez at Kodak

And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.

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