Mass Media in a Changing World with Media World 2.0 DVD-ROM

Name: Mass Media in a Changing World with Media World 2.0 DVD-ROM
Author: George Rodman
ISBN: 9780073342993

Author George Rodman

Publisher McGraw-Hill Humanities/Social Sciences/Languages

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Book Details

Author(s)George Rodman

PublisherMcGraw-Hill Humanities/Social Sciences/Languages

ISBN / ASIN0073342998

ISBN-139780073342993

AvailabilityUsually ships in 24 hours

Sales Rank1,112,547

MarketplaceUnited States 🇺🇸

Description ▲

This engaging new text introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. Mass Media in a Changing World is the story of where the media came from, why they do what they do, and why those actions cause controversies.