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Power Retail: Winning Strategies from Chapters and Other Leading Retailers in Canada

Author Lawrence N. Stevenson, Joseph C. Shlesinger, Michael R. Pearce
Publisher Mcgraw-Hill
Category Business & Economics
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Book Details
PublisherMcgraw-Hill
ISBN / ASIN0075609967
ISBN-139780075609964
Sales Rank3,165,292
MarketplaceUnited States 🇺🇸

Description

This work elaborates on strategies used by retailers to outperform their competition. This work offers methods for customer segmentation based on needs, development of a competitive advantage in value proposition, and insights into better execution in managing people, technology and costs.
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