Business Environment
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Book Details
Author(s)Adrian Palmer
PublisherMcgraw Hill Higher Education
ISBN / ASIN0077097475
ISBN-139780077097479
MarketplaceFrance 🇫🇷
Description ▲
Palmer and Hartley's "The Business Environment, 4e" text is a basic level textbook, ideal for one semester use, that introduces students to business by exploring the dynamics of the business environment. The text clearly demonstrates the effects of these dynamics on business organisations and illustrates to students how decisions are made within organisations to ensure survival in this constantly changing environment.