International Business: The Challenge of Global Competition

Name: International Business: The Challenge of Global Competition
Author: Donald A. Ball, Michael Geringer, Michael S. Minor, Jeanne M. McNett
ISBN: 9780077140878

Author Donald A. Ball, Michael Geringer, Michael S. Minor, Jeanne M. McNett

Publisher McGraw Hill Higher Education

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Book Details

Author(s)Donald A. Ball, Michael Geringer, Michael S. Minor, Jeanne M. McNett

PublisherMcGraw Hill Higher Education

ISBN / ASIN0077140877

ISBN-139780077140878

Sales Rank839,841

MarketplaceUnited States 🇺🇸

Description ▲

Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing.