Search Books

Loose-Leaf Essentials of Strategic Management

Author John Gamble, Jr., Arthur Thompson, Margaret Peteraf
Publisher McGraw-Hill/Irwin
📄 Viewing lite version Full site ›
🌎 Shop on Amazon — choose country
114.80 USD
🛒 Buy New on Amazon 🇺🇸 🏷 Buy Used — $108.00

✓ Usually ships in 24 hours

Share:
Book Details
ISBN / ASIN0077492714
ISBN-139780077492717
AvailabilityUsually ships in 24 hours
Sales Rank782,131
MarketplaceUnited States 🇺🇸

Description

Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that’s robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind:
1) Although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools;
2) It simplifies the task of demonstrating student learning through course embedded assessment;
3) The concepts are supported by contemporary, well-written cases involving headline strategic issues; and lastly,
4) The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.