I enjoy writing. I have presented the inside scoop wherever possible, explaining how we statisticians really think about a topic, what it implies, and how it is useful. This approach helps bring some sorely needed life to a subject that unfortunately suffers from dreadful public relations. Of course, the traditional explanations are also given here so that you can see it both ways: here is what we say, and here is what it means, all the while maintaining technical rigor. It thrilled me to hear even some of my more quantitative-phobic students tell me that the text is actually enjoyable to read! And this was after the final grades were in!
Read a sample chapter from Practical Business Statistics.