Marketing Today's Fashion (3rd Edition)
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Book Details
Author(s)Mueller, Carol
PublisherPearson
ISBN / ASIN0130430013
ISBN-139780130430014
AvailabilityIn stock. Usually ships within 3 to 4 days.
Sales Rank4,762,578
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
This text includes the newest developments in children's markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications.
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