Concepts in Strategic Management and Business Policy

Name: Concepts in Strategic Management and Business Policy
Author: Thomas L. Wheelen, J. David Hunger
ISBN: 9780131494619

Author Thomas L. Wheelen, J. David Hunger

Publisher Prentice Hall

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Book Details

Author(s)Thomas L. Wheelen, J. David Hunger

PublisherPrentice Hall

ISBN / ASIN0131494619

ISBN-139780131494619

Sales Rank2,887,313

MarketplaceUnited States 🇺🇸

Description ▲

For undergraduate strategy/strategic management courses. Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.